Thursday, 20 June 2013

Perfect Propositions For Successfully Operating Your Condo Website

By Bart Jameson


Before considering paying someone big bucks to create a condominium information site, read through the following information on creating a successful website, and then decide. Designing a site does take a lot of work and time, but once you know what you're doing, it can be rewarding. In addition, the more you work with your website the quicker you'll be able to maintain it.

If your prospects can't contact you, you can't get them involved and engaged with your condominium information site. Make sure your contact information is displayed prominently in your "About" page, or in your "Contact Us" page - and then make sure that those pages are accessible from every page in the site.

After searching for keywords on Google, note down the sites that appear first in rankings and check on what they have in common. Write down notes from these sites and use them to make an improvement on your site rankings.

If you are selling items or services on your site, don't miss any chance to upsell. On the way to checkout, confirm to offer customers the chance to upgrade their purchase with additional products or a higher level of service.

There should be a backlink to all other pages within your condominium information site from different pages. The major parts of the website should be easy to find and locate from anywhere on the site. This practice will facilitate the visitors of your website to navigate instantly and easily through your condominium information site.

If you can't design between two approaches to your condominium information site, try them both out, and see which one gets better results. For example, you can try using two different forms on the same sales page and see which one converts the sale more often. This is called "split testing" and is a great tool for your toolbox.

Create web design resources. The web design community is one of the most active online, and creating resources for them is a good way to increase your traffic. Examples include icon sets, fonts, textures, Photoshop brushes and the like.

When someone writes you an e-mail asking you about a support issue, copy the question (and your answer) and paste it into the help or FAQ section on your site. This will help future visitors get the information you need, and will spare you from having to answer the same question over and over again!

Making use of social networking sites such as Facebook and Twitter is one of the best ways to let people know about newly posted information or press releases on your site. Links and teasers on these condominium information sites can draw quite a bit of traffic to your site.




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