Sunday 22 April 2018

Benefiting Your Business With Co-Branded Prepaid Cards

By Adele Lehrain


In today's world, consumers have many payment options available to them that they can use to purchase goods and services from various companies.

These payment choices include; credit cards, debit cards, cash, checks, money orders, bank drafts, and even prepaid credit cards.

Prepaid Credit Cards Unlike a genuine credit card, all prepaid credit cards provide the cardholder with a fixed amount of money that has been previously stored into the card. Thus, although a prepaid credit card works just like a normal credit card, the money used by the individual to purchase items is their own.

What Is Co-Branding? Many businesses offer co-branded prepaid cards to their customers and employees via a prepaid credit card program.

Hence, a co-branded prepaid card works as a partnership between the enterprise, the card program provider and sometimes, even the bank where the account has been registered. The card will have as many logos as the numbers of brands that have combined together to produce the card in its current form.

Thus, allowing the cardholders to purchase from online retailers located across the globe. How Your Business Can Benefit from a Co-Branded Credit Card?

You or your customers can deposit money in to the account corresponding to the card and the cardholder can then use it to make transactions from stores online as well as internationally.

How Does A Co-Branded Credit Card Help Your Business? Having a co-branded prepaid card for your company can be quite beneficial for your business in the following ways:

It is a safe way of making transactions and can easily be used by your customers and employees at all stores worldwide.

Your employees will be able to make use of their salaries in an easier and convenient manner with the help of your prepaid card program.

A credit card provides the cardholder with immediate access and control to their money, so that they can shop with ease without carrying cash.

No matter where your customers or employees are located, they will be able to use the card due to the company's collaboration with Visa and MasterCard, as these brands have garnered worldwide recognition in more than 100 countries.

Thus, opting for a co-branded prepaid card is a good choice for businesses everywhere. All co-branded prepaid cards are a part of any particular card program. The most commonly used prepaid card programs are of MasterCard and Visa, as they are functional worldwide.




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